At LiveWatersports we carefully select the brands we bring to our platform. Every product needs to earn its place on the water, not just on the shelf.
Today we are proud to introduce a new addition to the LiveWatersports range: Rooster®.
A brand trusted by sailors around the world and used at the highest level of dinghy racing.
A brand built by sailors
Rooster was founded in the United Kingdom by Olympic sailor Steve Cockerill with a clear philosophy: develop sailing gear that works on the water.
From control hardware and technical apparel to some of the most recognizable tiller extensions in the sport, Rooster has built a reputation for practical innovation and durability.
Their equipment is used by Olympic athletes, national teams, club racers, and sailors who simply want reliable gear when conditions get challenging.
For us, that fits perfectly with the LiveWatersports philosophy.
Performance first. Always.
A curated selection for sailors
We are starting with a focused selection of Rooster products that truly matter for dinghy sailors.
This includes:
- The iconic Rooster Carbon Tiller Extension
- The Rooster Carbon ILCA Tiller
- Technical buoyancy aids and life vests
- The uncompromising yellow ILCA mainsheet
- Selected high-performance sailing accessories
These are products sailors use every training session, every regatta, and every race day.
Exactly the kind of equipment we want to offer.
Why Rooster fits LiveWatersports
At LiveWatersports we build our range around performance dinghy sailing, with a strong focus on classes such as:
- ILCA
- Optimist
- Finn
Rooster complements the ecosystem we are building alongside brands such as Ripper Sailing, Zhik, Robline, and others in our range.
Where some brands focus on lifestyle, Rooster focuses on function, ergonomics, and durability on the water.
That makes it a natural fit.
Designed for real sailing
One of the most well known Rooster products is the carbon tiller extension.
Used at Olympic level competition for more than two decades, these extensions combine:
- High stiffness for direct helm feedback
- Lightweight carbon construction
- Ergonomic grip and reliable universal joints
For ILCA sailors this is one of the most important contact points with the boat.
Small improvements in control can translate directly into better boat handling and better racing.
More to come
This launch is just the beginning.
Over the coming months we will expand the Rooster range with additional performance gear, always focusing on products that bring real value for sailors.
As always, our goal is simple.
Provide the gear we trust ourselves when we go sailing.
Because life feels better on the water 💦
Explore the new Rooster range now on LiveWatersports.
